Pinterest’s new collage-making app Shuffles is now available to the general public, after entering an invite-only test phase earlier this summer. The app grew in popularity with Gen Z users, who used the creative expression tool to make “aesthetic” collages, sometimes set to music and posted to TikTok, or shared privately with friends or the Shuffles community. This resulted in Shuffles surging to become the No. 1 Lifestyle app on the U.S. App Store in August.
