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Indian giant Tata takes on Amazon and Ambani’s Jio with superapp Tata Neu


Indian giant Tata takes on Amazon and Ambani’s Jio with superapp Tata Neu

April 8, 2022 at 7:38 AM

The Indian conglomerate Tata Group, a $103 billion company whose business spans across multiple industries from salt, software, telecom to steel, is ready to embrace consumer technology. The 154-year-old giant has been working – and internally testing – its audacious plan to offer a range of services from e-commerce, grocery to hotel stay in one app to take on the likes of Walmart-owned Flipkart, Amazon and Mukesh Ambani’s Jio Platforms. The culmination of the years of effort, called the “superapp” Tata Neu, rolled out to the public on Thursday.

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