Ashish Bhatia is a clinical associate professor of management and entrepreneurship and the academic director of the B.S. in Business, Technology, and Entrepreneurship at NYU Stern.Facebook recently announced its highly anticipated wearable sunglasses that can record video from a user’s perspective. Despite many of our legitimately squeamish reactions to this new product, one of Facebook’s decisions in this launch is likely to make it a success where Google Glass failed.